Namo Banaras Kendra Project in Varanasi

Varanasi is set to witness a major transformation in its commercial landscape with the proposed development of the ‘Namo: Banaras Kendra,’ a mega market complex to be built at the Cantonment goods shed area. The ambitious project, planned by the Municipal Corporation, will be constructed at an estimated cost of ₹145 crore and is expected to house around 844 shops, offering a significant platform for traders and businesses in the city.

The initiative is being seen as a key step toward modernizing Kashi’s traditional trade ecosystem while aligning with the broader vision of smart infrastructure development. Authorities believe that the project will not only boost local commerce but also create new economic opportunities for traders across Varanasi and the wider Purvanchal region.

However, the project has drawn mixed reactions, particularly from the city’s traditional weaving community. During interactions with Dalimss News, several Banarasi saree weavers expressed concerns that their core issues remain unaddressed. According to them, the demand is not for more shops or showrooms, but for the protection of the authenticity and identity of Banarasi sarees.

Weavers highlighted the growing challenge posed by machine-made sarees from Surat being sold under the ‘Banarasi’ label. They argue that this practice is severely impacting their livelihoods and diluting the heritage value of genuine handwoven Banarasi silk products.

The artisans have urged the government to take strict action against such duplication and misbranding. They insist that safeguarding the originality of Banarasi sarees and ensuring proper market recognition for authentic products should be prioritized before introducing large-scale commercial infrastructure projects. As Varanasi moves toward modernization, the debate underscores a critical balance between infrastructure growth and the preservation of its rich cultural and artisanal heritage.